• Have any questions?
  • +91 9987502531
  • info@sedibuz.com
  • Home
  • About
  • Services
    • Advisory To Technology Companies
    • Government & Public Sector
    • Advisory Services to International Companies
    • Advisory To Product Companies
    • Digital Marketing & Marketing
    • Training Services
  • Resources
    • Download Brochure
    • Newsletter – BUZZing
    • Blogs
  • Contact Us
Download Brochure
Transportation And Technology- The Perfect Marriage.
Transportation And Technology- The Perfect Marriage.
August 20, 2019
How you can handle the next energy revolution.
August 28, 2019

Adapt today, prosper tomorrow.

A s India climbs up in the ‘Ease of Doing Business’ rankings, the size of the market is buoyed along with it. A rise in this entrepreneurship, thus, shall result in a rise in the sales market for essentially all products. Unfortunately, the number of customers does not rise with the same velocity. In fact, the creator-customer ratio widens. This means that for any product whatsoever, there will be a high amount of competition.

First
Point

Confusion, being perceived as clarity.

The high volume of increase in the availability confuses the consumers. Too much choice becomes a burden. Choosing, say one out of 25 things is more a headache than a sign of freedom to choose. Furthermore, there is a frequent inability to make one product absolutely distinct from the other. The consumer will be forced to check other factors like post-sales services to try and reach close to a decision.

Second
Point

Be apart, not a part.

If your product is among a horde of products, it is lost in the crowd. However, if it stands front and centre, individually, in a class of its own, it is assuredly going to get chosen. The choice is comfortable only until it becomes too much. As such, the focus at this point, thanks to an expansion of availability for consumers, is not on enhancing, but of shrinking an already bloated amount of choice. Setting the product in a league of its own rather than following the nominal trend is an attractive, albeit confusing option.

Third
Point

Be distinct, not just different.

Imagining yourself in the consumer’s shoes is a simple solution. The difficulty of choice would entirely diminish if there was a product with a major feature that all other choices lacked. This feature can be brought by technology and technology only. A product with at least one feature that sets itself apart immediately creates a market of its own rather than joining the band wagon.

Innovative policies as those enacted to improve the ease of doing business in India, hold the potential to create an expanded market. This innovative market risks drowning your product in a pool of lookalikes. The application of technological innovation, however, has the ability to cut down on the entirety or parts of the competition. Adopting and adapting to technology, thus becomes a crucial part of a company’s strategy for growth and expansion.

Related posts

November 11, 2019

India is ready for the next revolution. Are you?


Read more
November 11, 2019

Internet per square foot


Read more
November 11, 2019

Smart Cities-Vision to Reality


Read more

Our Focus

PPP Public Private Partnership
Public Consulting Group
Public Sector Consulting
Government Bids
PPP Of India
Powered By Bitwise Technologies

Our Services

  • IT & Tech Industry
  • Product Companies
  • Government & Public Sector
  • International Companies
  • Digital Marketing & Marketing
  • Training Services
Home_Banner

CONTACT US

Sedibuz Consulting LLP
307 - City Crown ,
Kothrud , Pune 411038

info@sedibuz.com

+91 99875 02531

© 2019 Sedibuz Consulting LLP . All Rights Reserved.